Circular Design HOW TO? session 7. Circularity in Logistics
In this year’s first “How To?” webinar we will take a closer look into how circular design and how sustainability can be implemented in the logistics sector. We will hear from an Estonian company Bepco, offering reusable transport packaging service. Secondly, we’ll get inspired by the challenges and successes of a climate neutral city logistics service Kiezkaufhaus from Germany.
“How To?” webinar is a series of talks about the personal experiences of designers and circular economy experts on how to design for circular economy. In the sessions we avoid abstract concepts and discuss practical takeaways from circular design projects. The webinar is targeted to designers, circular economy and sustainability experts, company representatives, product developers, and others interested.
Date: Tuesday, January 18th 2022
Time: 3:00 - 4:30 PM (EEST) / 2:00 - 3:30 PM (CEST)
Topic: Circularity in Logistics
Speakers: Margus Ärm, Peter Post, moderated by Meelis Mikker
Price: FREE but pre-registration is required
To whom: designers and circular economy & sustainability experts, company representatives, product developers and others interested
15:00-15:05 Introduction by Meelis Mikker
15:35-16:05 Kiezkaufhaus: A climate neutral city logistics service for small shops
16:05-16:30 Questions and open discussion
About the speakers:
Margus Ärm, CEO of BEPCO
Margus Ärm received his engineering education at Tallinn University of Technology. Worked in investment banking, trade and manufacturing during his career. Today, Margus runs the international circular economy company Bepco, where his vision is to reduce packaging waste in supply chains and develop new standard reusable transport packaging services. Over the past ten years, he has gone through and learned about fast-moving fresh goods transport packaging solutions in the Baltics, various European countries, Russia and China. He believes that a radical shift in supply chains from the introduction of single-use packaging to reusable systems would rapidly reduce the weight of packaging waste in the entire market by up to 50%.
Peter Post, Designer, Managing Director Scholz & Volkmer
Peter Post is a designer with a strong focus on digital, branding and sustainability. In the management of creative agency Scholz & Volkmer he is responsible for user experience design. Together with founder Michael Volkmer he developed the agencies sustainability strategy „Shared Value“. Peter has lead many projects in that field such as the sustainability communication for Deutsche Bahn and e-bike manufacturer Riese & Müller. Peter curates and moderates one of Germanys largest design conferences „see“ with a focus on design, technology and sustainability, he organizes an annual event on behavioral design and is member of the board of the International Design Zentrum (IDZ), Berlin, focussing on Ecodesign and Circular Economy.
Peter’s talk will cover the project „Kiezkaufhaus" (translates as „Neighbourhood departmentstore“), which was built to give small local shops a fighting chance against large e-commerce platforms. Citizens can shop at different local stores for food, books and other goods, and these will be collected and delivered with cargo bikes the same day. The challenge for the agency was: as a creative agency with no experience in this field, we had to learn everything from scratch while operating the service ourselves. KIEZKAUFHAUS received lots of awards and awareness across Germany, but also pushed us to our limits. The talk covers the up- and downsides of the project.
Meelis Mikker, Designer
Meelis Mikker has been the creative director of the advertising agency DDB Eesti for 25 years. He has a long and thorough experience in corporate marketing. He has designed hundreds of packages for large companies in the Estonian food industry. Meelis is currently working on packaging and strategies for his company. He is interested in sustainable packaging, he is also the founder of the "Sustainable Packaging" Facebook group. Meelis teaches packaging graphics at the Estonian Academy of Arts.
NB! As it is a fully online event, please be prepared with a smooth Internet connection! The webinar will be recorded.
Previous sessions are available here: https://disainikeskus.ee/how-to-sessions
The event is organized by Estonian Design Centre and held in cooperation with the German Ecodesign Award, EcoDesign Circle project and its partners.